Bacardi Picks Up Patron Tequila in a Massive Consolidation Deal

by Alexander Frane on Jan 24, 2018 in Liquor

Liquor company consolidation made another massive stride on January 22, as Bacardi Limited, the makers of Bacardi Rum, announced it had acquired the makers of Patrón Spirits in a deal valued at $5.1 billion, CBNC reports.

Bacardi purchased 30% of Patrón’s stock back in 2008, but now the Bermuda based company will be full owner of Patrón, adding the premium tequilas to its already impressive portfolio of some two hundred spirits. This transaction, which is set to finalize in the first half of 2018, makes Bacardi the second largest spirits company in the world after Diageo, who owns Johnnie Walker Scotch as well as many other scotch brands.

Patrón’s current owner, Co-Founder John Paul DeJoria, is set to cash out with the deal. DeJoria purchased the majority of the company back in 2008, when Bacardi first invested in it; he also famously once lived out of his car on the edge of poverty before becoming a self-made billionaire.

This consolidation echoes those of the beer industry, like AB-InBev’s purchase of SAB Miller in 2015 for $104 billion, and it’s unlikely to be the last major acquisition anytime soon.  

Photo via Patron Tequila on Facebook

Recent Articles
spacer

Feedback

How are we doing? Tell us what you like or don't like and how we can improve. We would love to hear your thoughts!

*Name:
*E-mail:
*Suggestions:
 
Drink Locally at These Baltimore Distilleries

Drink Locally at These Baltimore Distilleries

Here are our favorite distilleries where you can drink local spirits made right here in Baltimore....read more ›

by Jennifer Waldera Oct 15, 2018
Where to Drink Fall Cocktails in Baltimore

Where to Drink Fall Cocktails in Baltimore

What better way to welcome the backdrop of falling leaves and brisk nights than to raise a glass full of fall flavor?...read more ›

by Jennifer Waldera Oct 2, 2018
Johnnie Walker & Game of Thrones Are Releasing an Entirely New Line of Scotch Whisky

Johnnie Walker & Game of Thrones Are Releasing an Entirely New Line of Scotch Whisky

Game of Thrones & Diageo are already teaming up for the impending release of their Johnnie Walker White Walker...read more ›

by The Drink Nation Oct 2, 2018
SPONSORED
Visit Drink Baltimore on Your Phone
Ryan Reynolds & Richard Branson are Launching a Gin Partnership

Ryan Reynolds & Richard Branson are Launching a Gin Partnership

Sir Richard Branson (owner of Virgin Atlantic) and Ryan Reynolds (owner of Aviation Gin) are teaming up for an exclusive partnership....read more ›

by The Drink Nation Oct 2, 2018
10 Barrel Brewing Creates Beer to Celebrate America's Last Blockbuster Store

10 Barrel Brewing Creates Beer to Celebrate America's Last Blockbuster Store

Bend, Oregon's 10 Barrel Brewing created "The Last Blockbuster," a beer to celebrate the last Blockbuster Vide...read more ›

by Jessie Donofrio Sep 12, 2018
You Can Bathe in Beer at this Japanese Resort

You Can Bathe in Beer at this Japanese Resort

A resort in Japan is combining a natural hot spring with beer to create a one of a kind "beer bath."...read more ›

by The Drink Nation Sep 5, 2018
Brewdog Opens Craft Beer Hotel Inside Brewery With Beer on Tap in Rooms in Ohio

Brewdog Opens Craft Beer Hotel Inside Brewery With Beer on Tap in Rooms in Ohio

Columbus is now home to a beautiful new beer hotel, with the opening of BrewDog's DogHouse Hotel in Ohio. ...read more ›

by Jessie Donofrio Sep 4, 2018
Baltimore's Most Instagrammable Drinks

Baltimore's Most Instagrammable Drinks

Behold, the beverages of Baltimore that are worthy of both your sips and your snaps. Drink it for the 'gram, people....read more ›

by Jennifer Waldera Aug 28, 2018
Death & Co., One of the World's Best Cocktail Bars, is Opening in L.A.

Death & Co., One of the World's Best Cocktail Bars, is Opening in L.A.

NYC-based bar Death & Co., which was a pioneer of the craft cocktail movement, is opening its third location i...read more ›

by The Drink Nation Aug 21, 2018
Heaven Hill is Suing Bob Dylan's Whiskey Brand, Heaven's Door, For Trademark Infringement

Heaven Hill is Suing Bob Dylan's Whiskey Brand, Heaven's Door, For Trademark Infringement

Heaven Hill Distillery is suing Bob Dylan's fledgling whiskey brand, Heaven's Door, for trademark infringement...read more ›

by The Drink Nation Aug 21, 2018
SPONSORED
Drink Nation Home Bar Project Rectangle
View all Articles

Sign up to get weekly drinking news, bar reviews, events and more sent directly to your inbox!

Close